Advantage Travel Partnership Joins Forces with The Vertical Group to Drive Growth
Advantage Travel Partnership Joins Forces with The Vertical Group to Drive Growth
Advantage Travel Partnership has reinforced its Advantage Managed Services (AMS) offering by welcoming The Vertical Group into its fold. This strategic collaboration unites complementary objectives and enhances the travel support framework available to independent travel companies operating across the UK.
The Vertical Group: A Strong Player in the Travel Industry
The Vertical Group consists of four core divisions: Instant Holidays, Instant Breaks, Your Holiday Booking, and Holiday Elite. Together, these businesses boast a combined turnover of €110 million, positioning the group as a major force in the UK travel market.
Through its partnership with Advantage Travel Partnership, The Vertical Group will now gain access to cutting-edge technology solutions, operational assistance, and expert commercial guidance tools designed to drive sustainable growth in a dynamic and competitive industry.
Strengthening Independent Travel Businesses with AMS
Advantage Travel Partnership’s AMS model is designed to support independent travel firms by simplifying operations and maximizing their commercial potential. The integration of The Vertical Group into AMS strengthens this support network, giving the group a robust framework to scale efficiently.
For independent travel companies, this model provides operational efficiencies, advanced technology platforms, and dedicated business development resources all vital for navigating the complexities of today’s travel sector.
A Major Growth Step for The Vertical Group
For The Vertical Group, this collaboration marks a significant step toward realizing its ambitious expansion plans. CEO Peter Healey emphasized that AMS will provide the flexibility, infrastructure, and support needed to thrive in the evolving travel landscape.
By combining AMS’s established infrastructure with The Vertical Group’s innovative approach, the partnership is expected to result in sustained growth and enhanced competitiveness both in the UK and international markets.
Impact on the Wider UK Travel Sector
The addition of The Vertical Group to AMS further highlights Advantage Travel Partnership’s commitment to empowering independent travel businesses. By accessing AMS’s comprehensive services, The Vertical Group and other partners benefit from:
- Streamlined operations
- Enhanced technology tools
- Business development and commercial expertise
This collaboration not only supports independent agents, tour operators, and homeworking divisions but also ensures they have the resources to compete effectively in a post-pandemic marketplace.
Looking Ahead: Innovation and Sustainable Growth
Both Advantage Travel Partnership and The Vertical Group are well-positioned to implement innovative solutions and expand their reach in the travel industry. By leveraging AMS’s resources, independent businesses gain a stronger platform to remain agile and competitive amid shifting market dynamics.
Strategic partnerships such as this one will be instrumental in driving sustainable growth, enabling businesses to deliver exceptional customer experiences while maintaining operational efficiency.
Advancing the Future of UK Travel Together
The integration of The Vertical Group into AMS represents a powerful alliance for the future of UK travel. By offering a comprehensive support system, Advantage Travel Partnership cements its position as a leader in enabling independent travel companies to grow sustainably.
With The Vertical Group’s proven track record and Advantage’s expansive infrastructure, this partnership sets new standards in the UK travel sector boosting competitiveness, adding commercial depth, and paving the way for long-term success.
