Bhagat Halwai Unveils an Exquisite Monsoon Special Ghewar Collection for Teej, Rakshabandhan

Agra, India: Bhagat Halwai, a name synonymous with tradition and taste, has unveiled its exquisite Ghewar Collection to celebrate the spirit of the monsoon and the upcoming festive season. From being an essential part of the traditions and festivities in Teej and Rakhshabandhan to simply indulging a sweet craving, Bhagat Halwai’s ghewar embodies the joy of togetherness and the timeless love for authentic Indian sweets.

The specially curated collection includes a delightful variety of flavours: Sada Ghewar, Malai Ghewar, Kesar Ghewar, Kesar Malai Ghewar, Mango Ghewar, and Chocolate Ghewar — each crafted to perfection and wrapped in ghee, love, and legacy.

“For generations, ghewar has been the taste of celebration at Bhagat Halwai. It’s a monsoon delight that brings families together, steeped in tradition yet evolving with time. It’s mandatory to carry sweets during teej to the homes of sisters and daughters. They are also exchanged during Rakshabandhan. Gradually, this has spread widely in the entire North India and here people prefer to buy this on the day of Raksha Bandhan. Our new collection pays tribute to this legacy while introducing exciting flavours for today’s discerning customers,” said Shivam Bhagat, Director, Bhagat Halwai.

With its rich texture and irresistible taste, Bhagat Halwai’s ghewar continues to hold a special place in the hearts of sweet lovers. As the festive season approaches, the brand invites everyone to savour the authentic flavours of their heritage sweets.

“At Bhagat Halwai, we believe love for ghewar stays timeless. With every bite, we hope our customers feel the same warmth and joy that has defined our sweets for decades. Buyers specifically seek out ghewar because it’s a seasonal delicacy, known for its incredible taste and convenient shelf life. It’s also very handy, available in a variety of sizes, from half-kilogram portions to mini and bite-sized single-serve variants,” added Riddhi Bhagat, Strategic Director, Bhagat Halwai.