Hilton Teams Up with Deepika Padukone to Highlight the Power of Your Stay

Deepika Padukone has charted her own course to success—mastering diverse roles and becoming a symbol of modern India. She continues to inspire a new generation that is confident, grounded, and always moving forward.

Hilton (NYSE: HLT) has unveiled the newest chapter of its ‘It Matters Where You Stay’ campaign, featuring its brand ambassador Deepika Padukone. Shot in Bengaluru, the city she calls home, the campaign highlights the authentic moments that define a great stay—helping set Deepika up for success and resonating with the evolving needs of the modern Indian traveller.

The campaign celebrates Hilton’s signature hospitality that intuitively anticipates guest needs. Whether it’s prepping for a big day, balancing work and relaxation, or simply taking a moment to unwind, the emphasis is on the thoughtful touches that elevate every stay. From walking into a space that feels both welcoming and motivating, to enjoying a well-timed coffee before the day begins, Hilton focuses on the small details that create lasting memories.

“At Hilton, we’re For The Stay – an experience you only get at Hilton and our 24 brands around the world. The Stay empowers our guests to rest, recharge, and prepare for whatever the rest of their trip has in store for them,” said Mark Weinstein, chief marketing officer, Hilton. “We designed this campaign around the spirit of a new generation of Indian travellers. They are shaping success on their own terms and we’re here to host them in India and around the world. Deepika brings her own, authentic Stay story to life in a way that’s both powerful and deeply human and her journey reflects the kind of drive we see in our guests every day.” 

Deepika Padukone said, “It’s always the little things: the warm welcome, the personal touches, the attention to detail – that turn a Hilton stay into a memory.”

Hilton is rapidly expanding its presence in India, aiming to increase its footprint tenfold over the next decade. With new hotel openings in cities like Bengaluru, Surat, Jabalpur, Hyderabad, and Mumbai this year, Indian travellers are discovering fresh, elevated ways to stay. To meet the rising demand for premium travel experiences, Hilton is also introducing five new brands tailored specifically for the dynamic Indian market.